Related Garments is a men's and women's socks and undergarments company. Related Garments is considered the GQ version of Stance, with a unique selling point of matching. As the Senior Apparel Designer/Art Director my day to day consisted of garment design, tec-packs and changes, factory communication, photoshoot direction, ad placement and overseeing day to day design making sure the brand image was inline with our vision.
ADS NEED TO BE FUN
Thinking outside the box... an 80s inspired underwear shoot. Here I directed the photoshoot as well as designed the finished ad.
RLTD x TREATS
James Goldcrown collaboration bra and underwear I designed with his signature artwork.
Working with brands like Hard Rock Hotel and SLS Hotels we catered to signature color ways and logos. Through projects like this I got to design garments for creative icons such as; Jamie Foxx, Travis Scott, and James Goldcrown.
Package design is just as important as any product. The way it is presented in store is linked to over 50% of sales. With this box design I was able to show case the product in a way that allows the consumer to see that this package contains not only two pairs of socks with the underwear, but that they all matched.
Simple and comfortable. These styles I designed for a Related Garments x Baja East collaboration. Using the softest modal blend we could get our hands on, along with a nice warm pair of wool socks our focus was extreme comfort.